Amid the Coronavirus pandemic, Ventula Travel has made a significant step forward in its business towards the community by signing a contract for “Social Entrepreneurship in Tourism – Innovative Volunteer Product”. The project holder is Ventula Travel d.o.o., while the project partners are the Association “MI” – Split, Aspira College – Split and the Association of Croatian Travel Agencies.
The total value of the project is 1,126,202.97 HRK. Grants are provided from the European Social Fund (85%) and the state budget (15%), whereas the project duration is 18 months. It will include activities that will ensure the transfer of good practice, exchange of experiences and promotion of good business principles. In addition, the project develops a sustainable tourism product, encourages the development of sustainable practices and contributes to improving cooperation between the for-profit, public and non-profit sectors in developing new vacation and travel concepts, whilst increasing the employability of young and unemployed, highly educated people in a region rich in traditional lifestyle and natural environment.
The project’s implementation will develop cooperation with key stakeholders in social entrepreneurship, sustainable tourism, and voluntourism to inform all targeted groups and the general public about the specific way of community and entrepreneurship development in Croatia.
Various educational activities will strengthen the target groups’ capacities – 10 employed and self-employed persons and 15 young unemployed persons – by learning about the fundamental principles of sustainable tourism, voluntourism and social entrepreneurship. Also, through professional practice activities and employment in the sales of volunteer products, young unemployed people will strengthen their labour market position. Through promotional activities, the target group and the general public will have the opportunity to be regularly informed about the principles of social entrepreneurship and news from the field of voluntourism. Finally, Ventula Travel DMC will adapt its business to the principles of social entrepreneurship.